TD Invent
CCO: Francesco Grandi
ECD: Randy Stein
Creatives: Phill Gull, Helen Giles, Pedro Minari
Creative Interns: Jessie Montalbo, Kailin Zhang
Illustration: Paul Scott Canavan & Black Madre
Video Production: Hogarth
Role: Concept / Creative Direction / Art Direction
CCO: Francesco Grandi
ECD: Randy Stein
Creatives: Phill Gull, Helen Giles, Pedro Minari
Creative Interns: Jessie Montalbo, Kailin Zhang
Illustration: Paul Scott Canavan & Black Madre
Video Production: Hogarth
Role: Concept / Creative Direction / Art Direction
TD created a digital plug-in that turn any websites into more accessible for neurodivergent people. They launched it for their internal colleagues first, then they wanted to share it for free to anyone in needs. So the first thing we thought was, ‘how about we make a billboard that’s only readable to those who needs this extension?’
To make it happen, we reverse engineered ‘Ishihara Plates,’ that’s used for finding colour blindness, to hide message into our billboard so only colour blind can read.
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